Product Marketing Specialist (Biotech) .
Marketing - Cambridge, United Kingdom - Full Time
Horizon Discovery is an award-winning Biotechnology company headquartered in Cambridge, UK. Using our proprietary gene-editing platform and deep scientific expertise, we design and engineer genetically-modified cells that are applied in research and clinical applications. Our rapidly growing product catalogue, service offering and research programmes are powering progress to understand the genetics drivers of disease and ultimately advance human health.
Role and Responsibilities
Working as part of a small, highly competent team, the Product Marketing Specialist is responsible for all global in- and outbound marketing activities; clearly communicating the Horizon advantage and technical benefits of the product offering.
Working closely with the Product Managers you will:
conduct market research for existing and new segments (market size, share, value proposition testing and pricing sensitivity analysis)
design and execute marketing campaigns (producing web and print based marketing collaterals)
devise product launch plans and communicate with internal stakeholders
enrich the profile of existing contacts and grow the customer contacts database through lead generation and lead nurturing activities
input into conference planning activities
You hold a BSc in Biology (or related scientific subject) and have 2-3 years’ experience in a Marketing capacity with relevant qualifications and/or attendance at appropriate training courses.
Experience in a diagnostics environment is highly desirable.
You will be a highly motivated self-starter who is passionate about combining scientific knowledge with marketing excellence.
You should be comfortable working in a fast-paced, team environment and on multiple projects with constantly changing priorities and deadlines, be well organized, self-motivated and have excellent communication skills and attention to detail.
In return we offer a varied and interesting working environment, focused on recognition and empowerment of all our staff.
Based at the Cambridge Research Park in near Waterbeach, we offer a competitive salary and benefits package, including:
- Group Personal Pension Plan with enhanced company contribution
- Medical, Health & Life Insurances
- Employee share purchase plan (Sharesave)
- 25 days annual leave
- One paid working day each year for volunteering
- Childcare vouchers
You may have experience of the following: Online Marketing, Media, Events Manager, Copywriter, Digital Marketing, Project Manager, Project Management, Search Engine Quality, PR. Public Relations, Click Through, Social Media, Marketing Executive, Marketing Assistant, etc.
This vacancy is being advertised by EasyWeb Recruitment, the UK’s leading Online Recruitment Agency. The services advertised by EasyWeb Recruitment are those of an employment agency. No terminology in this advert is intended to discriminate on the grounds of gender, race, disability, age, sexual orientation, religion, or belief, and we confirm that we will gladly accept all applications.